Ethnic media and multi-dimensional identity: Pacific audiences’ connections with Māori media

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dc.contributor.authorRoss T
dc.date.accessioned2020-10-27T03:33:40Z
dc.date.available2020-10-27T03:33:40Z
dc.date.issued2020en
dc.date.updated2020-09-01T23:26:58Z
dc.description.abstractThis study explores issues of identity, hybridity and media in an Aotearoa/New Zealand context by analysing Pacific audiences’ affinity for and use of Indigenous Māori media. It makes the case for broadening ethnic categorizations in media practice and scholarship to better account for multi-ethnic audiences’ identities and practices. And, by exploring Pacific audiences’ talk about a shared ‘Brown’ identity, it suggests that Pacific peoples, particularly New Zealand-born youth, resort to a racialised ‘Brown’ identity as a way to connect to multiple others in the New Zealand context—using Māori media as a ‘third space’ of identity negotiation to do so. Finally, it argues for more overtly situated and localised research and theory-building to further tease out the uniquely South Pacific elements of these emergent identity practices.en
dc.identifier.citationRoss T (2020). Ethnic media and multi-dimensional identity: Pacific audiences’ connections with Māori media. Communication Theory.en
dc.identifier.issn1050-3293
dc.identifier.urihttps://hdl.handle.net/10092/101182
dc.language.isoen
dc.rightsAll rights reserved unless otherwise stateden
dc.rights.urihttp://hdl.handle.net/10092/17651en
dc.subjectEthnic mediaen
dc.subjectPacificen
dc.subjectMāorien
dc.subjecthybrid identityen
dc.subjectlocative practiceen
dc.subject.anzsrc1903 Journalism and Professional Writingen
dc.subject.anzsrc2001 Communication and Media Studiesen
dc.subject.anzsrcFields of Research::47 - Language, communication and culture::4701 - Communication and media studies::470107 - Media studiesen
dc.subject.anzsrcFields of Research::47 - Language, communication and culture::4701 - Communication and media studies::470105 - Journalism studiesen
dc.subject.anzsrcFields of Research::45 - Indigenous studies::4513 - Pacific Peoples culture, language and history::451309 - Pacific Peoples land, culture and identityen
dc.subject.anzsrcFields of Research::45 - Indigenous studies::4513 - Pacific Peoples culture, language and history::451312 - Pacific Peoples media, film, animation and photographyen
dc.subject.anzsrcFields of Research::45 - Indigenous studies::4507 - Te ahurea, reo me te hītori o te Māori (Māori culture, language and history)::450714 - Ngā arapāho, ngā kiriata, te hākoritanga me te hopu whakaahua o te Māori (Māori media, film, animation and photography)en
dc.titleEthnic media and multi-dimensional identity: Pacific audiences’ connections with Māori mediaen
dc.typeJournal Articleen
uc.collegeFaculty of Arts
uc.departmentLanguage, Social and Political Sciences
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