The effects of infographics on user's processing speed, recall, and arousal: An exploratory eye-tracking study of IR business models

Type of content
Oral Presentation
Publisher's DOI/URI
Thesis discipline
Degree name
Publisher
Journal Title
Journal ISSN
Volume Title
Language
Date
2024
Authors
Fisher, Richard
Steenkamp, Natasja
Abstract
Description
Citation
Fisher R, Steenkamp N (2024). The effects of infographics on user's processing speed, recall, and arousal: An exploratory eye-tracking study of IR business models. Online, 2024.
Keywords
Ngā upoko tukutuku/Māori subject headings
ANZSRC fields of research
35 - Commerce, management, tourism and services::3507 - Strategy, management and organisational behaviour::350711 - Organisational planning and management
35 - Commerce, management, tourism and services::3503 - Business systems in context::350302 - Business information management (incl. records, knowledge and intelligence)
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All rights reserved unless otherwise stated