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    Marks of Consequence – An Irrational Basis of Trademark Protection, or: Re-Inculcating some Schechter into the Doctrine of Trademark ‘Dilution’

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    Author
    Kunert, Steffen
    Date
    2011
    Permanent Link
    http://hdl.handle.net/10092/6707
    Thesis Discipline
    Law
    Degree Grantor
    University of Canterbury
    Degree Level
    Masters
    Degree Name
    Master of Laws

    [Taken from the introduction] This Piece is concerned with the soundness of the qualification criterion of quantitative public recognition in relation to protecting trademarks from detriment to distinctive character. It will be demonstrated that all jurisdictions under consideration in this Comment have chosen to tie the granting of extended protection for trademarks to the discrimination criterion of a quantitative consumer knowledge threshold.

    Subjects
    trademark dilution
    Collections
    • Business and Law: Reports [51]
    Rights
    https://canterbury.libguides.com/rights/theses

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