Marketing study of markets for Fijian hardwood species in New Zealand

Type of content
Theses / Dissertations
Publisher's DOI/URI
Thesis discipline
Forestry
Degree name
Master of Forestry Science
Publisher
University of Canterbury
Journal Title
Journal ISSN
Volume Title
Language
English
Date
2003
Authors
Tabukovu, Maika
Abstract

This study investigates the potential for distributing Fijian hardwood species in New Zealand markets and how stakeholders would benefit from a marketing network providing a win-win situation. Fiji, a small nation with limited natural forest resources, needs to manufacture value-added wood products for export. This should result in increased financial return, creating employment opportunities, reducing the number and amount of native tree species being extracted and better natural forest management Secondary data were collected about the Fiji Forest Industry (including timber exporters) and the New Zealand Forest Industry (including importers) to try to identify the-five major Fijian hardwood species (Kauvula, Kaudamu, Dakua makadre, Dakua salusalu and Damanu) used in New Zealand. In conjunction with interviews, primary data from survey questionnaires and a literature review, the following findings were obtained analysed and discussed.

Description
Citation
Keywords
Ngā upoko tukutuku/Māori subject headings
ANZSRC fields of research
Rights
All Right Reserved