Influencer and AI Marketing in Social Media Marketing Platform: How Do Consumers React to Blurred Boundary Advertisement? (2022)
CitationZhang Y, Liu L, Bi Q (2022). Influencer and AI Marketing in Social Media Marketing Platform: How Do Consumers React to Blurred Boundary Advertisement?. Taipei-Sydney: Pacific Asia Conference on Information Systems 2022. 05/07/2022-09/07/2022.
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