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Please use this identifier to cite or link to this item: http://hdl.handle.net/10092/6923

Title: Product Innovation Tool Adoption Behaviour in Technology-based New Ventures
Authors: de Waal, G.A.
Knott, P.
Keywords: product innovation
tool adoption behaviour
technology-based new ventures
new ventures evolution
Issue Date: 2012
Citation: de Waal, G.A., Knott, P. (2012) Product Innovation Tool Adoption Behaviour in Technology-based New Ventures. International Journal of Innovation Management, 16(3), pp. 26pp.
Source: http://dx.doi.org/10.1142/S1363919612400014
Abstract: Despite the attention it gives to innovation tools, the product innovation literature does not address the behavioural motivation behind practitioners’ adoption of particular tools, or relate this to new venture development. This paper focuses on technology-based new ventures executing their first projects and presents insights into how their innovation tool adoption evolves over time. The paper synthesises case study findings into a hierarchy of tool adoption states encapsulating how new venture teams started with an exclusive focus on effectiveness, and over time progressively attended to problem solving, efficiency, and finally resource management. They often progressed to the next state only in response to costly mistakes and delays, whereas the experienced team in our comparison well-established firm operated within all four states from project initiation. Knowledge of this hierarchy of tool adoption states could help new venture teams to optimise the time they invest in product innovation tools.
Publisher: University of Canterbury. Management
Research Fields: Field of Research::15 - Commerce, Management, Tourism and Services::1503 - Business and Management::150307 - Innovation and Technology Management
URI: http://hdl.handle.net/10092/6923
Rights URI: http://library.canterbury.ac.nz/ir/rights.shtml
Appears in Collections:Business and Law: Journal Articles

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